Twitch is a live streaming video platform for gamers. It was founded in 2011 by Justin Kan and Emmett Shear and has since become one of the largest gaming communities on the internet.

Twitch allows users to watch broadcasts from other broadcasters, or “streamers”, who are playing games live on their stream. The site also includes features like chat rooms where viewers can interact with each other and even coaches who help them improve their skills while playing games such as League of Legends or Fortnite Battle Royale (a popular shooter game).

How does twitch work?

Twitch is a live streaming platform, social network, and community of gamers. It’s also the world’s largest video game streaming service with over 150 million monthly active users (MAU) and 2 billion hours watched each month.

Twitch works by allowing people who are interested in video games to stream their gameplay live on the site. The viewer has access to chat features that allow them to interact with one another while watching streams or talking directly with the streamer. The viewer can also follow certain channels or individuals that they enjoy watching so they don’t miss anything important happening at any given time during those sessions if there’s an event going on like an esports tournament or another type of game where players compete against each other online.”

Twitch as a marketing platform - Neontools - Community

Twitch’s audience

Twitch isn’t just about watching other people play, though—it’s also an opportunity for you to connect with your audience and share your experiences with them. You can learn new things, make friends and even build businesses around this platform.

What is Twitch influencer marketing?

If you haven’t heard of Twitch influencers before, here’s what it looks like:

Twitch influencer marketing is a form of influencer marketing that uses social media influencers to promote products and brands. It’s an effective way to target a specific audience, get your message out there, and promote your business. Accordingly, if you’re looking for tips on how to use this type of marketing effectively for yourself or your brand (or both), we’ve got you covered here!

Advantages of Influencer Marketing on Twitch

Twitch influencer marketing is a great way to reach a new audience, but it can also be used as an effective tool to reach existing ones. If you’re already active on Twitch and are looking for ways to grow your brand, this guide will teach you how influencer marketing on Twitch works.

SCOPRIRE TWITCH - La nuova frontiera dell'intrattenimento

Here’s why you should use Twitch:

The audience of Twitch is snowballing. The average age of users has decreased from 35 years old in 2015 to 26 years old today (according to data from Super Data Research). This means that more people are becoming interested in watching video games online than ever before! And since most people aren’t able or willing to go out there themselves (especially if they live far away), watching others play instead makes sense—it gives them something else besides themselves doing their own thing while keeping busy with other activities during their free time.”

How to find Twitch Influencers 

The first thing to do is to download the Dropdown app and look for influencers who are active on the Twitch Platform. Then, post a job and search for specific keywords and see if there’s an overlap between your brand and what they talk about. Once you find them, reach out! When sending a message to an influencer, don’t forget to check their past work and their influential skills. You can also use our chat feature to directly DM the influencer.

If possible, get as much information about their audience before reaching out: where do most of their viewers live? What kind of content do they watch? Are there any other channels similar in nature where there could be cross-promotion opportunities? Don’t be afraid of asking questions either—it’s important not only because it will help inform future partnership opportunities but also because it helps build rapport with these people who have devoted so much time to creating something amazing!

What do you need to know about Twitch creators?

The average streamer on Twitch earns $3,000 per month. The average viewer on Twitch watches 45 minutes of content per day and spends 5 hours watching it in total each week (a little less than 1/6th of their time).

What does this mean? It means that if your goal is to get people to watch your channel or games and make their money then you need to think about how much time they are going to spend with what you’re offering. If they want something fun or interesting then make sure there’s enough content available so they can find it easily without having too much difficulty finding what they want!

Brands succeeding on Twitch

Twitch has a large audience that is interested in your products and services. It is also an ideal place to reach your target audience because it’s easy to find relevant content, and the engagement rate is high.

Twitch influencer marketing can be a great way to reach your audience:

If you want more viewers on Twitch, then you should have a good relationship with active Twitch streamers. By working with them, you get access to an engaged community of people who will tell others about what you do or how great it feels when they wear your clothes or use one of your products for making music videos (or anything else). 

This way, more people will know about what makes your brand unique – whether good quality apparel or cool artworks – which means more followers over time! And if someone sees something cool happening elsewhere online while browsing around at work? Then maybe they’ll follow along too! So this kind of advertising allows brands to reach thousands upon thousands across various social media platforms.

Twitch: Achieving success through community building | DMEXCO

A guide to convincing your customers that they should jump in and experiment with influencer marketing

Twitch is the world’s leading social video service and community for gamers. It’s a live streaming video platform where users can watch and interact with each other. On Twitch, influencers can also make money and grow their fam.  Twitch Influencer Marketing has been growing rapidly over the years, but it’s not just about money: it’s also about building relationships with your audience that will last long after you stop streaming or even stop creating content on the site!