by Ayushi Jain | Aug 23, 2022 | for brands
Twitch is a live streaming video platform for gamers. It was founded in 2011 by Justin Kan and Emmett Shear and has since become one of the largest gaming communities on the internet. Twitch allows users to watch broadcasts from other broadcasters, or “streamers”, who...
by Ayushi Jain | Aug 22, 2022 | for brands
Instagram or YouTube comes to mind first when thinking of social media platforms for an influencer marketing campaign. It’s possible that you aren’t even familiar with Twitch if you aren’t in the gaming industry. The majority of players use this live...
by Ayushi Jain | Aug 20, 2022 | for brands
Twitch is the world’s leading video platform and community for gamers. More than 45 million visitors are served each month via Twitch’s proprietary video platform to watch and broadcast themselves playing games. The site also hosts the leading gaming...
by Ayushi Jain | Aug 19, 2022 | for brands
Twitch is a gaming platform that allows for the streaming of games and other content to its users. Twitch has become larger than ever before, with over ten million unique monthly viewers on average as of 2018. As such, there is an increasing demand for twitch...
by Ayushi Jain | Aug 18, 2022 | for brands
While Influencer Marketing isn’t a new concept, it has become increasingly popular over the last few years as more brands are looking to engage with millennial audiences through creative and innovative strategies that don’t feel like they’re being sold...
by Ayushi Jain | Aug 9, 2022 | for brands
It’s fascinating to see social platforms rapidly becoming keen on co-creation as a means of increasing engagement. Nevertheless another TikTok-driven trend, Facebook and Instagram have also just implemented co-creation and collaboration options, giving users a...